Tourism At Indo-Pak Border

STATUS
Ongoing
LOCATION
Jaisalmer
YEAR
2017
Rajasthan Tourism, in collaboration with the Border Security Force (BSF), launched Border Tourism Jaisalmer to offer tourists an immersive look at life in the border areas and the work of the security forces, while also benefiting local villages.

I Love Jaisalmer supported this initiative by working with the BSF to raise awareness about the border tourism experience and the contributions of the armed forces. They made films that encouraged locals to embrace and promote Jaisalmer's border tourism offerings.

IMPACT

Constructed a war memorial and Wall of Valour
Includes amphitheater, children’s area, cafeteria, and public facilities at Tanot temple complex.
Longewala War Memorial
Has become a popular tourist attraction.
The BSF is developing a border tourism model
Includes a Beating Retreat Ceremony at the Babliyan Post.

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