Initiatives

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Tourism accounts for 60% of Jaisalmer’s economy, but with the Desert Festival cancelled in 2020 and a 69% drop in tourism due to COVID-19, the city faced an economic crisis.

Water Project

Environment & Ecology

launched by the Deshpande Foundation and implemented in Rajasthan by Dhun and The I Love Foundation, farm ponds focuses on community rainwater harvesting to boost the resilience of local farming

Jaisalmer Fights COVID

Health & Wellbeing

I Love Jaisalmer helped Jaisalmer in its fight against COVID by bringing down 37% COVID-positive patients to almost 0 in just 40 days.

Pandemic Resilience Project

Heritage & Culture Conservation

Amidst the covid pandemic, documenting the learnings from the Thar desert aimed to inspire people to embody resilience, invincibility, fearlessness and to thrive against all odds.

Digital Cultural Archive (ADDA)

Heritage & Culture Conservation

The Art and Design Digital Archive (ADDA) is a collaborative initiative by the Asian Heritage Foundation (AHF), Dhun Jaipur, and The I Love Foundation.

Ecological Regeneration

Environment & Ecology

In 2017, the I Love Foundation began the 'Greening Jaisalmer' initiative at Gadisagar Lake, a popular tourist spot in Jaisalmer, planting 1,400 native trees around the lake with the help of 900 locals. They also planted 1,100 trees in local schools and hospitals that year.

Tourism & Road Safety

Responsible Tourism

Jaisalmer welcomed over 5.7 million tourists in 2022, causing significant road traffic.

Anti Tout Campaigns

Responsible Tourism

Touts, aggressive sellers who often hustle or scam tourists, harm the local economy and tarnish Jaisalmer's reputation.

Air Connectivity For Jaisalmer

Responsible Tourism

Jaisalmer is a top tourist destination in India, attracting visitors, artists, and professionals from around the globe.

Jaisalmera - My City My Responsibility

Responsible Tourism

The 'Jaisalmera' initiative, launched in 2018, fosters a sense of community and encourages responsible tourism among Jaisalmer's students.

Tourism At Indo-Pak Border

Responsible Tourism

Rajasthan Tourism, in collaboration with the Border Security Force (BSF), launched Border Tourism Jaisalmer to offer tourists an immersive look at life in the border areas and the work of the security forces, while also benefiting local villages.

Awareness Programs

Environment & Ecology

To ensure the success of the cleanliness programs, various community awareness initiatives were conducted in educational institutions and local communities in Jaisalmer.

Science Outreach Programs

Education & Empowerment

The IndiaBioscience Outreach Grants promote innovative outreach initiatives across India to bring science beyond labs and foster scientific curiosity among students.

Women Employment Program

Education & Empowerment

The 'Marketplace Connect' initiative by The I Love Foundation aims to preserve local arts and crafts in the Jaisalmer region by integrating them into modern markets, thereby creating employment opportunities for rural women.

Makerspace

Education & Empowerment

The Makerspace program is a self-directed learning space for learners of different ages, emphasizing 'Learning Through Making'.

School Infrastructure

Education & Empowerment

TILF has supported government schools with infrastructure development and access to quality education.

Hospitality Apprenticeship Program

Education & Empowerment

The annual hospitality apprenticeship program aims to empower the youth of Jaisalmer with successful careers in hospitality in Jaisalmer.

Cleanliness Drives

Environment & Ecology

In 2013, the I Love Jaisalmer initiative began a restoration project at the Jaisalmer Fort, a UNESCO World Heritage Site.

TILF Speaker Series

Education & Empowerment

TILF Speaker Series aims to connect students in Rajasthan with accomplished individuals from diverse fields.

Art Outreach Programs

Education & Empowerment

I Love Jaisalmer organizes ‘Paint Your Dreams’ as an outreach program for art and culture in government schools in the villages of Jaisalmer District.

21st-century Skill Development Program

Education & Empowerment

In collaboration with Workverse (Formerly X Billion Skills Lab, the Skill Development initiative of The I Love Foundation aims to empower graduates from Jaisalmer with high-quality access and exposure to the required 21st-century workplace skills.

Rajkumari Ratnawati Girls School

Education & Empowerment

Built by the CITTA Foundation in 2018, the Rajkumari Ratnawati Girls School intends to serve over 400 girls in Jaisalmer's Thar Desert, where female literacy is just 32%.

Anti Plastic Campaign

Environment & Ecology

Jaisalmer, being a tourist destination, faces excessive reliance on plastic, which poses a severe threat to Jaisalmer’s drainage system, health, and sanitation impacting the region’s ecosystem.

Jaisalmer Desert Festival

Heritage & Culture Conservation

The Jaisalmer Desert Festival, hosted by Rajasthan Tourism and the Jaisalmer District Administration, draws over 100,000 visitors each year.

Jaisalmera Through My Lens

Heritage & Culture Conservation

The "Jaisalmera Through My Lens Photography Contest" was launched to encourage photography, discover talent, and connect Jaisalmer's artistic community with the world.

Clean Drinking Water

Health & Wellbeing

Much of the local water supply in Jaisalmer is toxic and unsuitable for drinking given its high total dissolved salts.

Feast of The Thar

Heritage & Culture Conservation

The I Love Foundation brings attention to the unique character of Jaisalmer

Preserving Folk Art

Heritage & Culture Conservation

Manganiyars are a community of generational professional musicians in Jaisalmer whose global performances were curtailed by COVID-19, threatening the survival of this cherished art form.

Promote Vernacular Artistry

Heritage & Culture Conservation

Jaisalmer is home to skilled craftspeople, artists, and musicians—true masters of their craft.

Heritage Conservation

Heritage & Culture Conservation

Many heritage sites have suffered from neglect, contamination, theft, or destruction due to a lack of awareness.

Rehabilitation of Rural Health Centre

Health & Wellbeing

In a community-led initiative amidst the COVID pandemic, I Love Jaisalmer led the rehabilitation of Government Health Centre Lodhruva, a remote village located 10 km from Jaisalmer city, which had limited accessibility to public transport and health care.

Jaisalmer Fort Drainage

Heritage & Culture Conservation

Jaisalmer fort is a living fort with 5000 residents. Recognising the problems faced by Jaisalmer Fort residents during the drainage system renovation project, I Love Jaisalmer raised awareness through the District Empowered Committee and consulted heritage architects to assess the plan.

Animal Healthcare

Health & Wellbeing

The Foundation extended support to animal welfare by providing Jaisalmer’s first institutional animal ambulance, to a local cow shed, Tulsi Gaushala.

Health Camps and Awareness

Health & Wellbeing

The I Love Foundation (TILF) is dedicated to improving healthcare in rural areas through a variety of initiatives.

Digital Education Drive

Education & Empowerment

I Love Jaisalmer’s Smart Classroom promotes an all-inclusive digital learning aid for girls' education in Jaisalmer.

Scholarship Programs

Education & Empowerment

TILF Scholarship Program aims to empower students from diverse backgrounds by providing financial assistance for their higher education.

Press

Contact

CITIZEN AIRLINE PARTNERSHIP

I Love Jaisalmer launched India’s first Citizen-Airline Partnership, bringing together Jaisalmer’s citizens and District Administration to support SpiceJet in covering the risks on the Jaisalmer route.

Jaisalmer fights COVID

I Love Jaisalmer helped Jaisalmer in its fight against COVID by bringing down 37% COVID-positive patients to almost 0 in just 40 days.

WATER PROJECT

Launched by the Deshpande Foundation and implemented in Rajasthan by Dhun and The I Love Foundation, focuses on community rainwater harvesting to boost the resilience of local farming communities

YOU &

TILF

CITIZEN AIRLINE PARTNERSHIP

I Love Jaisalmer launched India’s first Citizen-Airline Partnership, bringing together Jaisalmer’s citizens and District Administration to support SpiceJet in covering the risks on the Jaisalmer route.

Jaisalmer fights COVID

I Love Jaisalmer helped Jaisalmer in its fight against COVID by bringing down 37% COVID-positive patients to almost 0 in just 40 days.

WATER PROJECT

Launched by the Deshpande Foundation and implemented in Rajasthan by Dhun and The I Love Foundation, focuses on community rainwater harvesting to boost the resilience of local farming communities

INITIATIVES

YOU &

TILF

Volunteer / Partner